Essay About Kerala Tourism Musical Video

The great stories of Kerala are often retold using art forms. It is here that our legends truly come to life. Theyyam is a famous ritual art form that originated in North Kerala which brings to life the great stories of our State. It encompasses dance, mime and music. It exalts the beliefs of the ancient tribals who gave a lot of importance to the worship of heroes and the spirits of their ancestors. The ceremonious dance is accompanied by the chorus of such musical instruments as Chenda, Elathalam, Kurumkuzal and Veekkuchenda. There are over 400 separate Theyyams, each with their own music, style and choreography. The most prominent among these are Raktha Chamundi, Kari Chamundi, Muchilottu Bhagavathi, Wayanadu Kulaven, Gulikan and Pottan.

Each artist represents a hero with great power. Performers wear heavy make-up and adorn flamboyant costumes. The headgear and ornaments are truly majestic and fill one with a sense of awe and wonder. From December to April, there are Theyyam performances in many temples of Kannur and Kasaragod. Karivalloor, Nileswaram, Kurumathoor, Cherukunnu, Ezhom and Kunnathoorpadi in North Malabar are places where Theyyams are performed annually (Kaliyattam) and draw huge crowds.

This was rejected for publication, so I thought I might as well post it here. It is a discussion of the music video for “Kerala” (2016), a track by Bonobo (Simon Green), directed by Bison (Dave Bullivant).

The music itself is midtempo electronica (125 bpm), fairly bright and relaxed. It’s an instrumental track, mostly strings and percussion, with wordless vocals (a repeated “hey yeah yeah yeah yeah yeah” sampled from the chorus of Brandy’s 1994 song “Baby”) added in the second half. “Kerala” starts out sparse, but becomes increasingly dense as instrumental layers are added, one at a time. These layers occasionally stutter or syncopate, but usually stay on the beat. The samples wash through the song in repeating loops, invoking the ebb and flow of (not very funky) dancing. At the same time, the piece’s changing textures do suggest a limited degree of narrative progression. As the sounds thicken, a simple two-chord alternation is fleshed out into an almost-melody. Bonobo avoids the dramatic soars and drops of mainstream EDM; but the song does build in intensity, with occasional lighter interludes. There’s no climax, however; rather, the track ends with an extended coda, allowing its energy to slowly dissipate. All in all, “Kerala” walks a fine line between putting the listener into a hypnotic trance and sounding, well, cheerily chintzy.

Why does the track have this particular title? Kerala is a state in southwest India. It is best known, internationally, for the fact that it has been under Communist Party rule for most of the past sixty years, and that it has flourished as a result. (According to Wikipedia, Kerala has the highest Human Development Index, the highest literacy rate, and the highest life expectancy of any state in India). Bonobo says in an interview, however, that he named the track because the state is an important stopping-place for birds from North Asia, migrating south for the winter. In any case, “Kerala” is drawn from an album called Migration (2017), whose sonic palette is diversified with touches of “world music.” With such a soundscape, Bonobo might well be accused of musical tourism or colonialism. But I am willing to accept at face value his claim that the album is not really engaged in appropriating cool sounds from the developing world. Rather, as its title indicates, the album is concerned with passages from one place to another. Bonobo is more interested in shifting identities, and in the process of transit itself, than he is in identifying, or appropriating and laying claim to, fixed points of origin and destination. He says on the album’s Bandcamp page that he is fascinated by “how one person will take an influence from one part of the world and move with that influence and affect another part of the world. Over time, the identities of places evolve.”

If Bonobo’s music evokes passages and transitions, then Bison’s video for “Kerala” itself performs an additional act of transfer, moving the track into an entirely new register. On the most obvious and literal level, the video is set in London, rather than Kerala. But Bison transforms the song in more complex ways as well, radically altering its mood and its import. The video for “Kerala” shows a woman (played by Gemma Arterton) in a state of absolute panic. She runs through a park, past some shops, down a street, and up to the roof of a high-rise building. The video begins with a shot of the sky, seen through the crowns of some trees, accompanied by the background noise of birds and traffic. The camera descends through branches, and down the trunk of a tree. As the first layer of music fades in — a loop of two alternating, arpeggiated guitar chords — the camera circles around the tree and closes in on Arterton. She is squatting with her back against the trunk, shaking and panting in fear, with her eyes closed. A second instrumental loop begins: a short synthesized drum roll, one long beat and three short. At the very first beat, Arterton jerks herself upwards and abruptly opens her eyes. She pulls herself to her feet and begins to run. The camera backs away from her, keeping her face in focus, while the background goes blurry.

From this point on, the video employs a remarkable visual stutter effect. There’s a jump cut at every return of the opening beat of the drum roll, which is looped continually throughout the song. (The drum roll is sometimes syncopated or phased slightly, but it remains the track’s most fundamental and steady pulse). This means that there is a visual discontinuity roughly every second. But where most cinematic jump cuts tend to elide a few seconds of action, pulling us slightly forward in time, Bison instead uses these cuts to repeat action, jumping backwards in time. The image track’s repetitions answer to the repeating loops out of which the music is constructed. But these image repetitions, unlike the sound loops, are never total. At each strong beat, the cut brings us back to partway through the previous shot. For each second of elapsed time, we are pulled back something like half a second. Each new shot repeats the latter portion of the previous shot, and then extends a bit further — at which point it is interrupted and partly repeated by yet another shot.

The video’s action is therefore cut into overlapping segments. Each gesture is broken into multiple iterations: Arterton spinning around, glancing back anxiously over her shoulder, running and stumbling and recovering and running on. She turns a little, then the frame jerks back, then she turns a little more… The rapid cuts produce an uneasy feeling of speed and agitation. At the same time, the reversions and repetitions stretch things out: actions unfold with a dreamlike slowness, and the simplest gesture seems to turn into a Sisyphean task. We never get a moment to relax, but we also never break free of the nightmarish sense that time has somehow congealed, and become an impediment that can only be overcome through titanic effort. This amounts to a violent reinterpretation of the relaxed back-and-forth dance rhythm of Bonobo’s track. Instead of measuring repeated motion, time in Bison’s video seems to hold back motion, preventing it from accomplishing itself. Zeno’s arrow gets stuck at every point along its flight.

These jump cuts break up what would otherwise be three long takes with a highly mobile handheld camera. This is evidenced by several reconstructions on YouTube which remove the repetitions: and

In the first of the jump cuts, Arterton stares towards the sky, as if looking at something beyond and behind the camera. She runs away from whatever it is she sees, while still fearfully glancing backwards at it. She bumps into a businessman walking along a path, jostles him, stumbles back, grabs at him to avoid falling, and whirls around as the camera moves to keep her in frame. The businessman waves his arms in remonstration, but Arterton turns away from him and runs forward along the path. The camera pulls back as she heads in its direction; it keeps her in focus as the background once again devolves into a blur.

The second section of the video (corresponding to the second long take) starts at 1:35, when the choral vocal sample is heard on the track for the first time. We get a brief respite from the drum loop, and therefore also from the jump cuts. Arterton is hunched up against a wall, her eyes closed, with an anguished expression. For about ten seconds, we see her face in extreme closeup; the camera is jittery, but without a break. Starting at about 1:47, when the drum loop resumes, Arterton opens her eyes again and stands up; the camera pulls back from her, and the jump cuts resume. As Arterton runs, she shakes herself away from various people who try to grab her, whether in order to help and comfort her, or to restrain her. At one point, she bumps into a man holding a bag of chips; as she jostles him, the chips pop out of his hands and fly through the air. At another point, she momentarily stares at a television in the window of a shop, which is playing footage of her running, from a slightly later section of the video. (The television appears between 2:21 and 2:30; it shows a sequence that itself appears between 2:50 and 3:00). She eventually turns a corner, and runs down the street without any more interference. The jump cuts continue, but the camera ceases to follow her as she draws further and further away.

The final section of the video (corresponding to what would be, if not for the jump cuts, the third long take) coincides with what I have called the song’s coda. The instrumentation becomes sparser and lighter; eventually, tones are held for longer intervals, until they gradually fade away. Arterton emerges onto the roof of a tall building; she runs to the edge, still frequently glancing backwards in terror. She looks down at the ground, turns away, and collapses into a heap, her hands holding her head in despair. The camera then passes her by, instead gliding over the edge of the roof. It shows us, way down on the ground, a parking lot eerily filled with people standing motionlessly in rows, in an orderly grid, looking upwards. The jump cuts finally cease. The video ends by reversing the movement with which it began. The camera pans upwards from the parking lot, to take in the London skyline shortly before sunset. The music is replaced by traffic and other city noises; an enormous swarm of black dots (birds? or something more sinister?) swirls menacingly on the horizon.

Aside from this main action, there are many subtle, creepy background details scattered throughout the video. You can only notice them by paying close attention to the background; it took repeated viewings for me to find them. The director says in an interview that he thinks of them as “easter eggs,” like the ones hidden in DVDs or pieces of software. These glitches are rare at the beginning of the video, but they become more frequent as it proceeds. Online fans have obsessively scrutinized the video in order to pick out these anomalies, on websites like Reddit. For instance, when Arterton is running through the park, a rock in the far distance appears to levitate (1:08-1:30). Later, a metal gate on the side of a building suddenly buckles inwards as Arterton passes it (2:02-2:05). Still later, as Arterton is running down the block, a parked car changes color with each looped repetition (3:02-3:16). A man seems to be suspended in midair, arms stretched out (3:06-3:20). A fire breaks out on an upper floor of a high rise council building (3:19-3:22).

These signs and portents only last for a few seconds each, but together they help to account for Arterton’s panic. For they suggest that something is seriously wrong, either with the world or with the way that we are perceiving of the world. Fan theories online are split between subjective explanations (Arterton’s character is suffering from drug hallucinations, or from a schizophrenic breakdown) and objective ones (she is witnessing an alien invasion, or even The Rapture). In the same interview I cited before, Bison says that he “like[s] everyone else’s theories about it – I think they’re really interesting.” He does not endorse any particular interpretation as being definitively correct, but he says that the range of responses gave him “all the stuff that I wanted, really – I kept it purposefully open.”

It is crucial to note that the bystanders in the video do not notice any of these glitches; even Arterton’s character doesn’t necessarily see them, since she is usually looking in a different direction. In effect, the anomalies only exist for us, the viewers of the video. (This is even literally the case, since they were evidently added in post-production). The looping repetition of footage would also seem to be something that we experience, rather than a process that Arterton’s character is going through. In addition, we never actually get to see just what it is that so terrifies Arterton’s character. She is always staring (or in one case, pointing – 2:35-2:38) out of frame. Even when she glances backwards, more or less towards the camera, she is not looking towards its actual position, but rather beyond it (as it were, over its shoulder). In other words, Arterton is condemned (Cassandra-like) to witness what she is unable to share with anyone else: visions that even the camera is unable to show us. It is only at the very end of the video, on the roof, when the camera abandons Arterton, that it pans down and shows us what she might have been looking at a moment before: the enigmatic sight of people lined up motionlessly in the parking lot.

We are therefore closed off from Arterton’s character. We cannot really “identify” with her; we see her staring, but the reverse shot of whatever she is staring at is systematically withheld from us. Indeed, we only get near enough to see her face in close-up at the two moments when her eyes are closed. As soon as she opens her eyes again, the camera pulls away, even as the jump cuts resume. By closing her eyes, Arterton’s character refuses the horrific vision with which she has been cursed. As Bison says, this is what makes her “the one fighting against” whatever it is she sees; “she did have power, she knew that if she shut her eyes she could have an element of control.” But in thus closing her eyes when the camera holds her in a close-up, Arterton also refuses any sort of reciprocity with the camera’s own gaze, or beyond it with the gaze of the video’s spectators.

The video, then, is neither purely objective (creating a consistent fictional world) nor purely subjective (giving us the perceptions of Arterton’s character, or putting us in her position). Instead, it is something in between; the video engages in a sort of free indirect discourse. Pier Paolo Pasolini introduced this literary term into the theorization of cinema. A novel engages in free indirect discourse when its omniscient, third-person narration takes on some of the linguistic and subjective characteristics of the character it is describing. We do not get all the way to a first-person voice or point of view, but the impersonal narration nonetheless seeems to be tinged by the traces of that first person. The novel’s creator takes on some of the characteristics of what she has created. According to Pasolini, something similar happens in movies when the director “looks at the world by immersing himself in his neurotic protagonist,” to the point that the director “has substituted in toto for the worldview of [the protagonist] his own delirious view of aesthetics.” We find ourselves in a strange position in between subjectivity and objectivity, in between the first person and the third person, and in between the existential suffering of the character and the expressive aestheticism of the director.

This situation is perhaps even more complicated in the case of “Kerala.” For the ambiguity between Bison’s point of view and that of Arterton’s character is doubled by a similar ambiguity between Bison’s perspective and Bonobo’s. The video translates its implicit narrative into formal terms, by means of its glitches, its looping repetitions, and its refusal to align gazes. These strategies are tinged by the protagonist’s experiences, but they do not work in any direct way to convey those experiences to us. Rather, they alienate us from those experiences, by refusing any possibility of representing them. On a meta-level, however, this process is itself analogous to the way that Arterton’s character is radically self-alienated. For her very experience is one of the failure of experience: that is to say, of being unable to bear, let alone to grasp, the events that are nonetheless being imposed upon her, and that she is forced to witness. In a similar manner, the video closely follows the formal articulations of the music for which it provides an image track, giving visual equivalents for changes of rhythm and timbre. But at the same time, the video does not express the feelings conveyed by the music in any straightforward way. To the contrary, it denatures and uproots those feelings. Bonobo’s “Kerala”, heard by itself, is a bright and inviting track. It idealizes migration as a sort of open, equal exchange, as influences fluidly move from one place to another. But Bison’s video insists instead upon the impossibility of any such exchange. It envisions the flow of influences from one place to another as a traumatic, irreversible process of irreparable loss.

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